What We Offer
Market Research
We examine what organizations are doing to stay relevant and competitive in this fast-paced world, and which ones are doing it best. We then strategize using smart tools and digital resources in order to understand how to best serve our clients' customers needs.
Business Development
Optimir can help your organization identify effective strategies to expand consumer bases, partnerships, and social media presence. By building upon new opportunities in multiple projects, we combine our insights and skills to improve how our clients grow and manage their business.
Product Analysis
Our consultants' data science backgrounds allow us to help shape your product and give users the best experience. With 9 years of experience working with start-up companies in the Bay Area, Optimir has the expertise to accelerate product designs and provide tailored recommendations during your product launch.
Marketing and Positioning
We conduct extensive analysis on your organization's marketing and public relations processes to assist in expanding outreach campaigns. We can provide insights on social media partnerships, platform expansion, and website design.
Competitive Landscape Analysis
Optimir will work to identify key competitors and analyze their product offerings. Consultants will determine your organization's key competitive advantages and unique value proposition to help you better position your company when pitching to potential investors or customers.
Pricing Strategies
Optimir consultants will analyze your organization's business model, KPIs, and competitors to develop an effective pricing strategy. By examining customer expectations and competitors' pricing plans, we can align your goals and resources to further strengthen your business model.